Cape Chapter Meeting – 17 February 2020

///Cape Chapter Meeting – 17 February 2020
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In this month of Love and courtship, we bring you an opportunity to have your market and audience fall in love with your Brand. We’ve invited Personal Branding guru, Radio and Television personality and international Emcee, Liezel van der Westhuizen to talk you through a strategy for making your brand memorable in every talk. Come and learn from an award-winning pro.

PSASA has always invited you to #comehome and to #cocreateamazing. And to do so you need to know who’s in your network, whose masterminds you may want to join, who you may want to collaborate with to wow your clients and who you can recommend to your broader networks for their unique expertise. We are not in competition with each other but rather are part of a broad community of talented professionals. When we begin to appreciate the diversity within our community and the opportunity of the collective, we can all THRIVE. With this in mind we will run a fun Speed Dating session after the keynote so we build stronger relationships where we all feel the Love! The playful practice will put you in a stronger position to network effectively at our annual Convention.

We’ll also do the final briefing of the Speaker Factor Competition which will run in March. We hope you’ll join in on all the exciting action and look forward to seeing you again, especially if you’ve missed the last few Cape Chapter events!

Guest Speaker: Liezel van der Westhuizen

Liezel van der Westhuizen is an award-winning international Corporate Speaker, Master of Ceremonies, and renowned Radio & Television Presenter whose formidable career spans nearly two decades. Holding an Honours and Masters degree in Communications Management, she has been mentoring Entrepreneurs, Educators, Corporate Leaders, and Writers on the art of building successful brands for over 10 years.

Following her career as a Public Relations Manager at Virgin Records, working alongside some the most respected international and local musicians such as Watershed, Danny K and Mandoza; Liezel developed a keen eye on the art of curating innovative brands. As a sought after Personal Branding Expert, she has partnered with corporates such as Apple, Playstation, Ster Kinekor and has offered 1-on-1 client coaching as well.

Liezel also has a true passion for empowering youth through education. She has worked closely with NGOs such as Velokhaya Life Cycle Academy in Khayelitsha, Cape Town where she managed to donate 20 bicycles in partnership with Pick N Pay using the power of social media. Combining her love for sport and close desire to help underprivileged youth, like Liezel, this organisation aims to use cycling to develop champions on and off the bike.


This keynote is ideal for speakers, emcees and trainers as it focuses on creating a unique personal brand to ensure greater exposure, visibility, and career progression.

In it, Liezel provides proven techniques for taking control of one’s speaking career and will empower those present to position themselves for greater success and authentic impact within every talk.


We’re tuning into the February Vibes and finding out everything there is to love about your fellow speakers and their brand. Powerful global projects have been run successfully because members of the Global Speaking community appreciate each other’s expertise, niche focus and diverse approaches. When you know what to love about the experts around you, you can grow together and #cocreateamazing!

Armed with some of the best networking questions to ask other professionals, we’ll enjoy a few rounds of Speed Dating and possibly steal some hearts 😉


Home is where we celebrate each other. This month we also hear more about the launch of Unotida Nyoni’s book Multiply Your Value on 29 Feb 2020. You’ll want to book your seat!

Members, please login to claim your membership benefit.



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