September Invitation – Value Add Session

The Durban Chapter of the PSASA cordially invites you to attend a special Value Add afternoon session on

How to Make the Transition into the Professional Speaking Market

If you…

• Are thinking of becoming a professional speaker
• Want to join the PSASA
• Would like to increase your speaking income
• Would like to grow your speaking business

Then this session is for you!

PSASA National President, Distinguished Toastmaster and speaker’s mentor -Adolph Kaestner – will be sharing his expertise and will help you to create a Speaker Business Plan and Infrastructure (See details below).

• Date: 20 September 2012
• Time: 3pm – 5pm (Please be seated and ready to start by 3pm).
• Venue: Hilltop Manor, 201 Umhlanga Rocks Drive
• Cost
  Members -free
  Non-members R200.00 – For the afternoon session and the evening meeting.

Please note: Tea, coffee & biscuits included for afternoon session. Snacks included for the evening meeting. Cash bar available.

Please feel free to stay for the PSASA Durban Chapter monthly evening meeting:

• Topic: Speaker Pricing Structure
• Time: 6 – 9pm (Tea, coffee biscuits served at 5:30pm. Meeting starts sharply at 6pm)
• Venue: Hilltop Manor, 201 Umhlanga Rocks Drive
• Cost: Free for PSASA members; R130 for non-members
• (Please note: The evening meeting is free if you have paid for and attended the afternoon session.
  Tea, coffee, biscuits & snacks included. Cash bar available).

The How to Make the Transition into the Professional Speaking Market Presentation will cover the following:
Speakers Business Plan:
·         The Mark Le Blank Quadrants
·         What is your business?
·         Product Strategy
·         Infrastructure – See Below
·         Personal Development
·         Financial Strategy
·         Marketing Plan
·         Sales Strategy
·         Support Strategy
Speakers Infrastructure:
·         Speakers Equipment – All the equipment you will need as a Speaker / Trainer & recommendations on which equipment to use
·         Outsource Partners
·         Office Equipment
·         Transport
·         Connectivity
·         Staff
·         Premises
Looking forward to seeing you at both meetings – do not forget to book your seat by Monday 17 September latest.
Kind regards,
Claire Newton
Durban Chapter President 2011/12/13